Following the war, he had his second brush with the law for tax evasion. Both times he was found innocent and released. Accusations against him had been made partly because he was a wealthy Taiwan-born businessman; he faced more than his share of troubles in the chaotic postwar years.
During the war, he met and married his wife Masako, who supported him thereafter through thick and thin. In , a credit union he headed went bust. With the exception of a rental property in Ikeda, Osaka, he lost all of his wealth overnight. But he was quick to see that despite losing his assets, the experience would serve him well. It was very like him to quickly look for a way to get back on his feet. Under a cold winter sky, he saw a long line of people lined up waiting their turn to eat a bowl of ramen.
He was struck by the insight that food was important, and that without food, there could be no clothing, no housing, no art, and no culture. He also realized that Japanese loved noodles and was convinced that the long line of people standing outside represented pent-up demand.
A few years later, when he did not know where his own next meal was coming from, he recalled that scene and decided to try developing ramen that was simple to make and easy to eat, in addition to keeping well. He used ordinary equipment and materials to develop his product. The biggest hurdles to overcome were drying the noodles so they could be preserved for a long time and allowing them to be prepared for eating simply by pouring hot water over them.
He finally came up with the flash-frying method, frying the noodles briefly to eliminate moisture. Since the noodles keep for some time after they are boiled, some people say that yi-mian is the forerunner of instant ramen. Turn on desktop notifications for breaking stories about interest? Google Doodle Celebrates.
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By choosing I Accept , you consent to our use of cookies and other tracking technologies. How Momofuku Ando invented instant ramen — and transformed Japanese cuisine. Reddit Pocket Flipboard Email. Ando's philosophical take on running an instant-noodle company Momofuku Ando at the ramen museum in Osaka. His quotes, collected in an employee handbook, sound more like Zen koan than MBA-speak: "The fundamental misunderstanding of humanity is believing that we can achieve all our desires without limitation.
Mankind is noodlekind What does it mean? Who knows. But it sounds delicious. Next Up In Almanac. Delivered Fridays. Thanks for signing up! Check your inbox for a welcome email. Email required. By signing up, you agree to our Privacy Notice and European users agree to the data transfer policy. For more newsletters, check out our newsletters page.
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